![]() You'll see these elements divided into sections below. Now, let's discuss the elements of on-page SEO.Īll on-page SEO elements fall into three main categories: On-page SEO is called "on-page" because the tweaks and changes you make to optimize your website can be seen by visitors on your page (whereas off-page and technical SEO elements aren't always visible).Įvery part of on-page SEO is completely up to you that's why it's critical that you do it correctly. Merely creating and publishing your website isn't enough - you must optimize it for Google and other search engines in order to rank and attract new traffic. It helps your site be optimized for both human eyes and search engine bots. On-page SEO is important because it tells Google all about your website and how you provide value to visitors and customers. You'll see how and why throughout this piece. Note: This SEO "trilogy" isn't always divided into three clean sections some of these SEO elements will overlap. Technical SEO refers to all the SEO elements not included in on-page and off-page practices, such as structured data, site speed, and mobile readiness - the more technical parts of SEO.Off-page SEO refers to social sharing, external linking, and more. ![]() We'll cover on-page SEO elements below. ![]() Google's algorithm ranks your website on three main factors: on-page SEO, off-page SEO, and technical SEO: ![]() On-page SEO components include content elements, site architecture elements, and HTML elements. On-page SEO, or on-site SEO, is the process of optimizing various front-end and back-end components of your website so that it ranks in search engines and brings in new traffic. ![]()
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